[{"id":394369925355,"handle":"all-products","title":"All Products","updated_at":"2026-06-12T17:18:58+01:00","body_html":"","published_at":"2022-01-21T15:49:09+00:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_inventory","relation":"greater_than","condition":"0"}],"published_scope":"global","image":{"created_at":"2022-01-21T15:54:10+00:00","alt":null,"width":3000,"height":3000,"src":"\/\/www.halfmoonbay.co.uk\/cdn\/shop\/collections\/HMB_Banner_640x265_71a30a47-d061-4a0f-be22-2c98edf69d7e.jpg?v=1653039802"}},{"id":674689417594,"handle":"all-products-1","title":"All Products","updated_at":"2026-06-12T12:31:07+01:00","body_html":"","published_at":"2025-09-29T15:53:36+01:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"NON HARRY POTTER"},{"column":"tag","relation":"equals","condition":"CURRENT"}],"published_scope":"global"},{"id":674052342138,"handle":"luggage-tags","title":"Luggage Tags","updated_at":"2026-06-12T12:31:04+01:00","body_html":"","published_at":"2025-09-16T10:23:50+01:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Luggage Tag"},{"column":"tag","relation":"equals","condition":"NON HARRY POTTER"}],"published_scope":"global"},{"id":674689384826,"handle":"new","title":"New for 2026","updated_at":"2026-06-12T12:31:07+01:00","body_html":"\u003cp data-pm-slice=\"1 1 []\"\u003eDiscover what’s new for 2026 across our licensed and in house collections. 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From Romantasy and The Secret Garden to Murder Mystery Book Club, our latest collections are designed to tell a story and bring literary inspiration to everyday gifts.\u003c\/p\u003e","published_at":"2025-09-29T15:52:03+01:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"NEW"}],"published_scope":"global","image":{"created_at":"2026-02-05T15:07:40+00:00","alt":null,"width":1000,"height":500,"src":"\/\/www.halfmoonbay.co.uk\/cdn\/shop\/collections\/4_9dd7b4be-ed9d-4fc1-a8fc-66bd276fd334.png?v=1770304853"}},{"id":678907445626,"handle":"peter-rabbit","title":"Peter Rabbit","updated_at":"2026-06-10T12:31:12+01:00","body_html":"\u003cp\u003e\u003cspan data-olk-copy-source=\"MessageBody\" style=\"font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; font-size: 12pt; color: rgb(0, 0, 0);\"\u003ePeter Rabbit is one of Beatrix Potter’s most beloved characters, cherished in British homes for generations. Instantly recognisable by his classic blue jacket and playful spirit, his timeless appeal is rooted in the charm of the English countryside. Drawing on heritage illustrations and traditional British design, this home, stationery, and gift collection celebrates a character that continues to delight both children and adults alike.\u003c\/span\u003e\u003c\/p\u003e","published_at":"2026-02-02T12:54:05+00:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Peter Rabbit"},{"column":"tag","relation":"equals","condition":"NEW"}],"published_scope":"global","image":{"created_at":"2026-02-02T15:27:18+00:00","alt":null,"width":1080,"height":1080,"src":"\/\/www.halfmoonbay.co.uk\/cdn\/shop\/collections\/a56e53d7-04d4-43ac-8b0e-c7d1b723094e.png?v=1770734637"}},{"id":667093434746,"handle":"travel-accessories","title":"Travel Accessories","updated_at":"2026-06-12T12:31:07+01:00","body_html":"","published_at":"2025-03-17T16:30:07+00:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Backpack"},{"column":"tag","relation":"equals","condition":"Bag"},{"column":"tag","relation":"equals","condition":"Clutch Bag"},{"column":"tag","relation":"equals","condition":"Coin Purse"},{"column":"tag","relation":"equals","condition":"Cross Body Bag"},{"column":"tag","relation":"equals","condition":"Flask Thermal"},{"column":"tag","relation":"equals","condition":"Glasses Cases"},{"column":"tag","relation":"equals","condition":"Hip Flask"},{"column":"tag","relation":"equals","condition":"Huskup"},{"column":"tag","relation":"equals","condition":"Metal Travel Mug"},{"column":"tag","relation":"equals","condition":"Passport Wallet"},{"column":"tag","relation":"equals","condition":"Pouch"},{"column":"tag","relation":"equals","condition":"Purse"},{"column":"tag","relation":"equals","condition":"Retro Bag"},{"column":"tag","relation":"equals","condition":"RPET Travel Mug"},{"column":"tag","relation":"equals","condition":"Rucksack"},{"column":"tag","relation":"equals","condition":"Satchel Bag"},{"column":"tag","relation":"equals","condition":"Shopper Bag"},{"column":"tag","relation":"equals","condition":"Small Purse"},{"column":"tag","relation":"equals","condition":"Umbrella"},{"column":"tag","relation":"equals","condition":"Large Purse"},{"column":"tag","relation":"equals","condition":"Luggage Tag"}],"published_scope":"global"}]
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